Hicks Holdings, LLC

In 1972, the baseball franchise formerly known as the Washington Senators moved from Washington, D.C. to Arlington, Texas, and became the Texas Rangers.  The Texas Rangers belong to the West Division of Major League Baseball’s American League and call Rangers Ballpark in Arlington their home.  Thomas O. Hicks purchased the Rangers in 1998, and under Hicks’ ownership, the club has captured two American League West Division titles, winning a franchise record 95 games in 1999.   Throughout the baseball club’s history, many great players have worn the Texas Rangers’ uniform, including Ted Williams, Gaylord Perry, Ferguson Jenkins, Jim Sundberg, Rafael Palmeiro, Alex Rodriguez, Charlie Hough, Rusty Greer, Ivan Rodriguez, Juan Gonzalez, Sammy Sosa and Nolan Ryan. In 1999, Nolan Ryan became the first player ever elected to the Baseball Hall of Fame to have a Rangers’ cap placed on his plaque.

The Dallas Stars are members of the Pacific Division of the Western Conference of the National Hockey League. The team was formed in 1967 and was first known as the Minnesota North Stars. In 1993, the Stars moved to Dallas, Texas and were later purchased by Thomas O. Hicks in February 1996. The Dallas Stars were the 1999 Stanley Cup Champions, Stanley Cup finalists in 2000, won the NHL’s Presidents’ Trophy for the best regular season record in both 1997-98 and 1998-99, and have captured seven division titles and two Western Conference division titles under Hicks’ ownership. Prestigious players who have called themselves Dallas Stars include U.S. Hockey Hall of Famer, Brett Hull, and Mike Modano, the NHL all-time record holder for most points scored by a U.S. born player.

Hicks Sports Marketing Group is a full-service sports marketing and sales agency that represents a broad range of sports and real estate properties throughout the United States and Europe. Formed in July 2006, HSMG is a division of Hicks Holdings, the Dallas-based enterprise that controls the Thomas O. Hicks family investments in various real estate, professional sport, corporate and other properties and assets. 

Hicks Sports Marketing Group sells advertising and sponsorships for Major League Baseball’s Texas Rangers, the National Hockey League’s Dallas Stars, and other Hicks-owned interests in sports, media and real estate. In addition, HSMG has advised several businesses and organizations on the effective use of their marketing dollars. Specific areas of expertise include selling and buying of advertising and sponsorships, strategic branding and sports marketing for international organizations.

American Airlines Center was designed by David M. Schwarz/Architectural Services, Inc. and HKS, Inc. The team combined architecture and technology to give Dallas a beautiful, fan friendly venue with lots of hi-tech touches. From its sweeping signature arches to the retractable seating, American Airlines Center's unique features single it out as the premier sports and entertainment venue in the country.